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Designers the Key to Plastic Pollution Solutions



The Plasticity Forum brings its big discussion on the future of plastic sustainability to London, giving the design community a chance to learn how to lead the brands they work for, and products they develop, into a circular economy, where waste becomes a valuable asset. Proudly part of the London Design Festival (LDF), the Plasticity Forum will inspire a segment of industry which is often missing at sustainability related discussions - the design community.

Plastic pollution may be one of the biggest looming challenges of our time, but also one of the exciting opportunities when new design solutions are scaled across industries. France's recent announcement to ban all plastic plates, cups and cutlery by 2020, and the first country to do so, is evidence of the recognition of the ills that plastic pollution creates.

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